Post Cambridge Analytica controversy, Facebook has come under the scrutiny of authorities worldwide, and many users have begun to see this social media giant with a suspicious eye. Before the scam happens, Facebook users were already suffering from targeted ads. If you think that your profile page receives targeted ads on your smartphone, you can take some primary actions to disable those ads; however, Facebook and others will constantly track you even after opting out of Facebook’s targeted ads on Android and iPhone.
In its latest update, Facebook allows a user to control the ads they see on their profile pages. Facebook serves users ads based off their browsing habits; by following this tutorial, you can choose not to be part of those ads displayed on your FB profile page.
How to opt out of Facebook’s targeted ads on Android/iPhone
The process to opt out of Facebook’s targeted ads is more or less similar on both devices. You can follow the steps given below.
Step #1. First off, launch the Facebook app on your iPhone or Android phone.
Step #2. Next, tap on hamburger icon (three horizontal lines); on iPhone, this icon is seen at the bottom right corner and on Android phone, it is located at the top right corner of the screen.
Step #3. Now, scroll down tap on down arrow next to settings & privacy and then select Account Settings.
Step #4. Next, tap on Ads.
You are now landed on ‘Your Facebook ad preferences’ screen.
Step #5. Scroll down and tap on Ad settings.
Here, you can see three different settings:
- Ads based on my use of websites and apps
- Ads on apps and websites off of the Facebook Companies
- Ads with my social actions
The first preference shows you online interest-based ads from Facebook. By default, it is selected as ‘Yes’. You can tap on that preference and tap on ‘Off’.
The second preference is used to show you ads on devices such as computers, mobile phones, and connected TVs. You can tap on this preference and select ‘No’ from the bottom.
In the third preference, Facebook uses your social actions paired with ads. Tap on this preference and select either ‘Only my friends’ or ‘No one’.
That’s all friends!
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